Creative experience and conversion go hand in hand
For Lederworkshop in Ghent, we developed a custom-made Shopify webshop in which user-friendliness and brand experience are central. The site combines DIY packages, workshops, accessories and tutorials in a clear structure, without compromising on creativity or aesthetics.
Optimisation of product flow and user experience
With thoughtful navigation, visitors quickly find what they are looking for, whether that is a workshop, tools or a personalised gift card. We elaborated the product pages with a focus on conversion, clear call-to-actions and intuitive filtering options perfectly suited to the offerings of this artisan company.
Integrating marketing and measurability
The combination of Google Analytics, SEO and Google Ads makes it possible to target growth. The content structure and technical foundation are also optimised for search engine findability.




