{"id":13962,"date":"2023-07-24T13:56:50","date_gmt":"2023-07-24T11:56:50","guid":{"rendered":"https:\/\/studio84.be\/?post_type=astra-portfolio&p=13962"},"modified":"2025-07-24T13:57:07","modified_gmt":"2025-07-24T11:57:07","slug":"web-design-marie-benedicte-gent","status":"publish","type":"astra-portfolio","link":"https:\/\/studio84.be\/en\/portfolio\/webdesign-marie-benedicte-gent\/","title":{"rendered":"Web design for Marie-B\u00e9n\u00e9dicte in Ghent"},"content":{"rendered":"

Elegance and storytelling in a sophisticated webshop<\/h4>\n

For Marie-B\u00e9n\u00e9dicte, jewellery designer from Ghent, we developed a unique WordPress webshop in which elegance, storytelling and product presentation come together seamlessly. Every detail of the design supports the brand identity: artistic, exclusive and timeless.<\/p>\n

A shopping experience with a focus on experience<\/h4>\n

The website invites visitors to explore and slow down. Large visuals, soft typography and calm animations create an intuitive flow where jewellery takes centre stage. A clever UX structure subtly guides users to the shop or contact section.<\/p>\n

SEO, ads and data-driven optimisation<\/h4>\n

The technical set-up was enhanced with Google Tag Manager and GA4, allowing customer behaviour to be accurately measured. Thanks to SEO optimisations and well-targeted Google Ads campaigns, the webshop is also more findable for lovers of designer jewellery in Ghent and beyond. This web design project is the result of aesthetics and strategy in balance.<\/p>","protected":false},"featured_media":13013,"template":"","astra-portfolio-categories":[48],"astra-portfolio-other-categories":[55],"astra-portfolio-tags":[58],"class_list":["post-13962","astra-portfolio","type-astra-portfolio","status-publish","has-post-thumbnail","hentry","astra-portfolio-categories-e-commerce","astra-portfolio-other-categories-portfolio","astra-portfolio-tags-wordpress"],"astra-site-call-to-action":"","astra-site-open-in-new-tab":0,"astra-site-open-portfolio-in":"same-tab","astra-site-url":"","thumbnail-image-url":"https:\/\/studio84.be\/wp-content\/uploads\/2023\/07\/marie-benedicte-jewellerydesign-scaled.jpg","thumbnail-image-meta":{"alt":"Screenshot van een sieradenwebsite van Studio 84, met een elegant webdesign met modellen die ringen en kettingen dragen, previews van collecties, ai automatisatie voor het aanmelden voor de nieuwsbrief en gedempte tinten. Links naar sociale media staan onderaan.","title":"Screenshot of a jewellery website by Studio 84, featuring an elegant web design with models wearing rings and necklaces, previews of collections, ai automation for newsletter sign-ups and muted tones. Links to social media are at the bottom."},"lightbox-image-url":null,"portfolio-type":"page","portfolio-video-url":"","request_time":0.027879953384399414,"_links":{"self":[{"href":"https:\/\/studio84.be\/en\/wp-json\/wp\/v2\/astra-portfolio\/13962","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/studio84.be\/en\/wp-json\/wp\/v2\/astra-portfolio"}],"about":[{"href":"https:\/\/studio84.be\/en\/wp-json\/wp\/v2\/types\/astra-portfolio"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/studio84.be\/en\/wp-json\/wp\/v2\/media\/13013"}],"wp:attachment":[{"href":"https:\/\/studio84.be\/en\/wp-json\/wp\/v2\/media?parent=13962"}],"wp:term":[{"taxonomy":"astra-portfolio-categories","embeddable":true,"href":"https:\/\/studio84.be\/en\/wp-json\/wp\/v2\/astra-portfolio-categories?post=13962"},{"taxonomy":"astra-portfolio-other-categories","embeddable":true,"href":"https:\/\/studio84.be\/en\/wp-json\/wp\/v2\/astra-portfolio-other-categories?post=13962"},{"taxonomy":"astra-portfolio-tags","embeddable":true,"href":"https:\/\/studio84.be\/en\/wp-json\/wp\/v2\/astra-portfolio-tags?post=13962"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}